The devil wears Target!
Is it just me or does everyone love a bargain?
I remember a couple of years ago I walked onto my friends back verandah where a lot of girls were sitting. Someone said “Nice top Caroline.” I said “Thanks, ten bucks at my favourite shop.”
Everyone was mightily impressed.
No to be outdone, my friend cried “Ripped off!” and flashed her sunglasses, “five dollars down at Mooloolaba, top that!”
In the car later, my son was laughing, “That would never happen with my friends.”
It’s called down-shopping. That’s right! It’s so groovy some fashionista has even given it a name. Apparently all the cool people are doing it…
Sarah Jessica Parker has been bleating about shopping at k mart. Victoria Beckham loves some British chain called Topshop and Stella Mcartney has apparently designed a new range for Harvey Nicks.
It makes me laugh that it’s suddenly cool to be a bargain hunter. Most people I know have been at it for years.
For my money, a Country Road top is worthless unless you had a fist fight for it with another shopper on the first day of the Myer sale…
A Prada hand bag is only interesting to me if you bought it from a dodgy looking bloke at the back of a Bangkok market…
I’m not blind to haute couture. There’s a great moment in the movie “The Devil Wears Prada”, when Meryl Streep’s character gives a nasty by illuminating speech about why a cerulean (that’s blue by the way) jumper is only available to plebs shopping off the rack, because the designers we plebs like to mock thought of it years ago for the Milan fashion show..
All the same, whenever I see the REAL cost of a little Chanel suit or a Luis Vuitton bath bag, I can’t help but think of little children starving in Africa.
I know! I know! I’m probably the fashion Devil…but trust me, this little devil doesn't want to wear Prada. She’s much happier in Target.
I remember a couple of years ago I walked onto my friends back verandah where a lot of girls were sitting. Someone said “Nice top Caroline.” I said “Thanks, ten bucks at my favourite shop.”
Everyone was mightily impressed.
No to be outdone, my friend cried “Ripped off!” and flashed her sunglasses, “five dollars down at Mooloolaba, top that!”
In the car later, my son was laughing, “That would never happen with my friends.”
It’s called down-shopping. That’s right! It’s so groovy some fashionista has even given it a name. Apparently all the cool people are doing it…
Sarah Jessica Parker has been bleating about shopping at k mart. Victoria Beckham loves some British chain called Topshop and Stella Mcartney has apparently designed a new range for Harvey Nicks.
It makes me laugh that it’s suddenly cool to be a bargain hunter. Most people I know have been at it for years.
For my money, a Country Road top is worthless unless you had a fist fight for it with another shopper on the first day of the Myer sale…
A Prada hand bag is only interesting to me if you bought it from a dodgy looking bloke at the back of a Bangkok market…
I’m not blind to haute couture. There’s a great moment in the movie “The Devil Wears Prada”, when Meryl Streep’s character gives a nasty by illuminating speech about why a cerulean (that’s blue by the way) jumper is only available to plebs shopping off the rack, because the designers we plebs like to mock thought of it years ago for the Milan fashion show..
All the same, whenever I see the REAL cost of a little Chanel suit or a Luis Vuitton bath bag, I can’t help but think of little children starving in Africa.
I know! I know! I’m probably the fashion Devil…but trust me, this little devil doesn't want to wear Prada. She’s much happier in Target.


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